Ever felt that uneasy silence after a celebration that’s supposed to mean something?
If you were running MLB’s marketing, would you double down on the DEI message, even if it meant controversy? Or would you pull back to avoid backlash? Where’s the line for you between brand safety and brand purpose? Let’s dig in.
If you were running MLB’s marketing, would you double down on the DEI message, even if it meant controversy? Or would you pull back to avoid backlash? Where’s the line for you between brand safety and brand purpose? Let’s dig in.